Sports Management Degrees at ACPE

Do you have a passion for sport but don’t necessarily see yourself playing the game? You may not be aware of the countless sporting professions that are instrumental to the success of the game, one of which is a Sport Manager.

At ACPE, we aim to help individuals like yourself achieve their dreams in the dynamic world of sport management. We’re here to give you a step-by-step roadmap to becoming a successful Sport Manager.

What is a Sport Manager?

Sport Managers oversee all aspects of an athlete’s program, from training to providing educational resources, ensuring team and coach compliance and building interest for your team in local communities.

They’re involved in strategic planning, financial management, marketing and ensuring the smooth operations of sport entities. Whether managing a professional sports team, organising sporting events or working in sports marketing, a career as a Sport Manager offers plenty of exciting opportunities. A typical workday in this role could involve accounting for team travel plans, scheduling public events, partnering with promotional brands, launching fundraisers, monitoring ticket sales and more.

How to pursue a career as a Sport Manager

  • Enrol in a Bachelor’s degree


A solid educational foundation is integral to a successful career as a Sport Manager. ACPE offers specialised degree programs to equip you with the knowledge and skills necessary for this dynamic field:


This unique sport business course will enable you to explore sport business domestically and globally. You will gain a deep understanding of sport industry management and a strong foundation in business acumen to excel in professional and non-profit organisations, athlete representation, event coordination and more. 

Learn from seasoned industry professionals and gain invaluable insight into the administrative, legal and financial aspects of the sport business. 


Learn the inner workings of business in sport, including sport analytics, sport law and integrity, leadership development, sport marketing and brand management, media and communications, the societal role of sport, sport governance and the global framework of sport business.

When studying this degree full-time, you can fast-track your qualification to only two years and get into the workforce quicker.

  • Gain hands-on work experience 


When you choose to study for a degree at ACPE, you’re choosing industry-leading degrees that industry experts run. Our degrees include experience placements so you can gain hands-on experience before graduating.

  • Build your skillset


To excel in the role of a Sport Manager, at ACPE, we emphasise developing the following skills in our courses:

  • Leadership skills


As a leader, you must manage your team, set goals and inspire players to achieve their best.

  • Communication skills


Sport Managers must maintain open lines of communication with athletes, coaches, sponsors and stakeholders to ensure the success of sporting events and organisations.

  • Financial management


Understanding budgeting, financial planning and revenue generation is integral to managing sport organisations’ financial aspects.

  • Strategic thinking


Sport Managers must develop strategic plans to ensure their sport organisation or team remains competitive.

  • Networking 


Building a solid network within the sport industry will give you a competitive edge to land a role after graduating. ACPE offers various career development services for students to connect with professionals, alumni and industry experts through seminars, workshops and events.

What sets ACPE apart

At ACPE, we don’t just rely on the books to train our students to become sport professionals. We believe in nurturing your professional skills, character and ethics. We recognise that not all our students are recent high school graduates. Some have competing priorities, whether it be familial or work commitments. Our degrees are flexible for online and in-person study to accommodate our students’ needs.

In fact, by choosing ACPE, you’re increasing your job prospects to an 89.5% chance of gaining employment within six months of graduating, based on the Graduate Outcome Survey 2021.

Enrol in a degree at ACPE to get one step closer to becoming a Sport Manager

A career as a Sport Manager offers an exciting and fulfilling journey for sports enthusiasts. ACPE is proud to be your partner in this journey, guiding you every step of the way towards a rewarding career in sports management. Our courses will equip you with various transferrable skills and experiences, making you a desirable candidate for future employers. When you choose ACPE, you won’t be left figuring out employment on your own. We’ll be there every step of the way and are just as invested in your future success as you are.

Join ACPE and become part of a vibrant community dedicated to shaping the future of sport management. For other sport careers, consider becoming a Sport Development Officer, High Performance Sport Manager or Strength and Conditioning Coach. If you have any questions, contact our team, who are happy to assist.