Sport Business Development Manager

Within the competitive world of sports management and development, the role of a Sports Business Development Manager certainly stands out. At ACPE, our dedicated staff remain committed to ensuring our students achieve the best of their abilities. Our curriculum emphasises the dynamics of sports as well as the nuances of business to ensure our graduates are job-ready. 

What is a Sports Business Development Manager?

A Sports Business Development Manager promotes a sport or sporting organisation, whether it’s targeting schools for soon-to-be high-school graduates who are interested in a sports career or targeting sporting clubs. Your primary incentive is to increase participant numbers, help improve player skills and boost the sport’s public image. 

To excel as a Sports Business Development Manager, you should have a passion for sports and stay informed about developments in the sporting world. You must display strong leadership skills and be an effective communicator. 

What are the core duties and responsibilities of a Sports Business Development Manager? 

At ACPE, we understand it can be nerve-wracking to commit to a course without being 100% sure of what to expect once hired as a Sports Business Development Manager. That’s why we’ve taken the time to outline the common job requirements so you can best determine if it’s the right fit for you. These include:

• Strategic planning — At the heart of every sports venture is the ability to curate a strategic plan. At ACPE, we teach our students to foresee market trends and identify gaps and opportunities to push a business forward in the sports industry.
• Developing partnerships — A Sports Business Development Manager isn’t a one-person role. You must make a conscious effort to collaborate with sponsors, athletes and other stakeholders. You must seize every opportunity to network and ensure that each interaction creates a win-win result.
• Marketing and promotion — By recognising the psyche of your target audience, you will roll out promotional campaigns to resonate with your audience and drive traction.
• Financial acumen — To pursue the role of Sports Business Development Manager, it’s not just a matter of being a passionate sports enthusiast. You must also be savvy when it comes to business matters like budgeting, forecasting and ensuring optimal ROI on every initiative.
• Event management — From event planning to execution, you must ensure every sporting event is an accurate representation of the brand’s message and meets the audience’s expectations. 

Begin the path to success as a Sport Business Development Manager and study at ACPE

At ACPE, we offer a range of courses that will prepare you for the role of a Sport Business Development Manager. They balance theoretical and practical experience, so you feel confident and job-ready by the end of the course. Our course offerings include: 

• Postgraduate: Graduate Certificate of Sport Management (GCSM)

At ACPE, we’ve developed this GCSM with extensive consultation to ensure this post-graduate experience is aligned with industry requirements to meet the expectations of prospective employers. This course will provide you with the soft skills and knowledge to bring value to a management role in the sports industry. 

Whether you’re already employed in sports and looking to climb the ranks or make a career switch, this course is just what you need to support your career journey to becoming a Sports Business Development Manager. Complete this course in just three months, full-time or the part-time equivalent, to balance your competing priorities. 

• Bachelor of Sport Business (Leadership)

This degree will provide you with a strong foundation in business acumen, from administration to legal work, marketing, technological and financial parts of the sports industry. You will learn how to apply these skills to manage professional and not-for-profit sports organisations, athletes, sporting events and facilities and more. 

Complete this degree over three years full-time or six years part-time. 

• Postgraduate: Graduate Diploma of Sport Management (GDSM)

At ACPE, we’ve collaborated with experts in the field to ensure our GDSM provides the required work experience to align with industry expectations. We’re just as invested in your employability as you are. You can move between part-time and full-time study to make room for other commitments, like work or family. This flexibility will allow you to complete your studies at a pace that best accommodates your needs.

Invest in your future career as a Sports Business Development Manager and choose ACPE 

If you’re looking to best prepare yourself for the role of a Sports Business Development Manager, look no further than ACPE. Our courses will provide you with the essential skills, knowledge, work experience and mindset to step into the role of a Sports Business Development Manager with confidence. If you’re unsure if sports business is right for you, browse our sports coaching courses to learn more. If you have any queries, contact our team, who will gladly assist you.